Pothys a Leading Chain of Textile Showrooms in South India, hails from a humble start of having its first showroom in Srivilliputhur a small town in Tamilnadu. Pothys are also the first retail showroom in Tamil Nadu to be accredited with ISO 9001 certification way back in 2003. Pothys has an E-commerce store which makes all its products available for the new gen online audience.
Pothys struggle was, the number of visitors to the website remained static and there was a large number of On-Page issues which needs to be fixed. The Website speed, loading time, bounce rate, the volume of keywords for which they have to rank, competition from other Market Place players posed a big challenge for their growth.
Increased the clicks and impression
CAMS team of SEO experts did a thorough research on the pothys e-commerce website and listed the on-page errors. We continuously worked with the web maintenance team of pothys, to fix up the errors. We introduced blog section, refreshed the website with fresh content and started working for keywords with purchase intent and as well as search intent.