Pothys

We help you to grow your business online

Pothys, is a leading chain of textile showrooms in South India. Their undisputed reputation stems from the unflinching dedication to provide the highest quality, exclusive and diverse clothing options and unmatched customer service.

Achieved an Increase in Click Through Rate of 0.72% generating a number of new sales
Continuous flow of Improvement in the Number of Visitors and New Users
Continuous Increase and Growth In Sales
Social shares by network

Challenge

To increase website traffic and conversions on the e-commerce website

Solution

The traffic to the website laid stagnant for 5 years. There were on-page issues to be fixed and the content on the website and the product pages had to be re-written. We took over the Search Engine Optimization services and did a complete website analysis. We worked from scratch in terms of doing a fresh keyword research, fixing the on-page errors, improving the site load time, switched over to the HTTPS, increased quality backlinks and earned natural links for pothys e-commerce website.

Results

We’ve achieved an increase in Click Through Rate (CTR) of 0.73%, which generated a number of new sales. The number of clicks increased by 11,492 in one months time. In the campaign’s inaugural month of activity, we worked on fixing the On-Page errors which lead to increase in the number of clicks, surpassing the client’s target. February 2018 saw post-click revenue produce a Return on Investment (ROI) of 272%.

Inc of 0.72% CTR

Inc of 11,492 Clicks

272% ROI

From The Client

“These guys have built such a strong relationship with our organization that we consider them an extension of our IT department. We always know that excellent service is just a phone call or e-mail away and that we will receive the same level of attention they always provide that makes us feel like we're their top priority.”

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