Style Spa

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Style Spa is a Leading furniture brand across the country. They have 45+ showrooms across India with wide variety of Bedroom furnitures, Livingroom furnitures, Dining room and Office room furnitures. With investments over $ 15 million, Style Spa’s manufacturing base is located in Chennai, southern India. This unit is one of the largest in Asia and has the capabilities to produce more than 200,000 units of particle board and MDF based panel furniture every year.

Achieved 1,54,376 Impressions
Reached 1,45,545 Potential Audience in the Showroom Locations
Return on Investment of 150%
Social shares by network

Challenge

To generate leads and walk-ins for their showroom.

Solution

We started with building a brand funnel for the campaign on Facebook. We created a video ad with various bedroom packaged products they offer and displayed it to the Facebook audience. The Audience were newly Wed, Newly Engaged audience, those who have shown interest in furniture’s and bedroom furniture’s. The Ad content told the story of pain, gain and the benefits which the audience will derive. We showcased the actual bedroom furniture’s they would like to buy in the ads. 

Results

A Separate Help desk was set up to contact the customers from their respective city showrooms from where the customer was located. Our Creatives and the brand funnel helped to reach out to the right target audience. The Primary were newlyweds and newly engaged, their friends and their family. The Result was

  • 1,54,376 People Reached in 45+ Across Locations.
  • 1,45,545 Impressions Created.
  • 450 Leads Generated
  • 10 Clients Converted Immediately through showroom visit
  • 5,00,000 Lakhs Revenue Generated Instantly during the Campaign Period.

1,54,376 Impressions

1,45,545 Reach

450 Leads

From The Client

“Social Media Team from Cams Infotech is highly creative and has good designing capabilities. Their client servicing is fast and furious. They have generated high quality leads for us to follow up and convert it into sales across our showrooms in India”

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